Instagram is a powerful marketing tool. It has come a long way from as a photo-sharing social media platform. There are so many Instagram advertising experts, influencers, and brands that help to widen their reach and tap new audiences. Instagram is one of the most popular social media platforms. According to Statista, In 2019, there were almost 815 million users who accessed the photo-sharing platform Instagram on a monthly basis. In 2023, this figure is projected to reach nearly 1.2 billion users, as the most recent forecast suggests.

Building a strong fight plan requires a strong comprehension of key Instagram patterns and experiences. On the off chance that you don’t know where to begin your examination, this Instagram insights 2022 assemblage is for you!

We’ve accumulated essential figures and discoveries in this helpful Instagram details 2022 list to provide you with a superior thought of how to advertise on this well-known stage. Before starting Instagram for business accomplishment the shrewd way today with the rundown of details underneath to direct you.

Reasons to choose Instagram for your Business Achievements

Instagram is having more than 1 billion users.

According to Statista, Instagram reached more than one billion monthly active users in June 2018. As per the data given by Sensor Tower then This is also among the top five most downloaded apps, reaching almost 150 million downloads in the second quarter of 2020 alone

Instagram is ruled by Youngsters

When we talk about data then as per Statista, 60% of global active users of Instagram are aged 34 years or younger. 25 to 34-year-olds make up the most popular age group, followed by the 18-24 crowd. Meanwhile, people aged 35-44 make up 16.3 % of the user population, and 45- to 54-year-olds make up 9.1 %.

On average, a person spends approx 50 minutes every day on Instagram

Instagram users spend around 53 minutes every day on the platform as per the data released by Recode. While on Facebook, the average spend is 58 minutes per day. This is a quite interesting figure that motivates every young entrepreneur and business person to invest the marketing cost on Instagram.

Instagram is widely used for finding products and services.

Instagram is not only used to share photos and videos but also for finding products. A Facebook survey showed that 81% of people use the platform to find products or services, as well. 9 out of 10 Instagram users follow a business. While 2 out of 3 users say the platform promotes interactions with brands. Users are checking out business profiles every day for finding innovative products.

High Engagement with Instagram posts and stories

If you’re selling a unique product then you should coordinate with your Instagram advertising agency to use this opportunity to boost your sales. Approx 130 million accounts interact with shopping posts to learn more about products every month. This figure shows Instagram’s capabilities of driving product awareness.

Much more interactive than Facebook.

According to Socialbakers, Famous people gathered a middle of 438 million week by week connections on Instagram; media and brands created 216 million and 192 million each.

This is more than 4X the general associations created on Facebook by a similar gathering. The middle week after week collaborations for superstars just arrived at 149 million; media and brands procured 487 million and 45 million as it were.

A great source of B2B platform.

According to Hootsuite’s Digital 2020 report, around 36.2% of business-to-business (B2B) users use Instagram to discover new products. This data shows that B2B businesses can also reach interested prospects with the help of Instagram marketing services.

Instagram is an always advancing stage; you really want to remain refreshed on current and arising patterns to take advantage of its abilities.

Rinologix additionally trusts that this record of Instagram realities motivated you to put resources into the stage further to develop your business. Instagram presents a lot of business open doors, as displayed in the figures above. Some can be handled all alone, while others are best sought after with an Instagram advertising agency.

In case you feel that you’re not expanding the capability of online media for your image, our Instagram advertising agency is here to help.